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Genoveva Christova


Genoveva Christova

Co-Owner and Managing Director of Ligna Group

 President of the Bulgarian Furniture Cluster

Vice – President Association of Business Clusters in Bulgaria

Co-Founder MISSIA23 The Creative HUB in Sofia

Producer and manager of Victoria Georgieva – the Bulgarian representative at the Eurovision Song Contest 2020/2021

Missia 23
Ligna Group

Genoveva is currently a top exectuve at LIGNA Group, a business she co-founded with her close friend Anelia Kassabova. The company’s successes are wide-ranging: today, if you are staying at the Marriott in London, you will be sleeping on a Bulgarian bed and drinking your coffee at tables crafted by one of Ligna’s suppliers in Ruse, Silistra, Dobrich, Bansko, Blagoevgrad, Lovech, and Troyan.

Other accomplishments:

  • Entrepreneur of the Year 2010 – Award by EU Commission, Brussels
  •  EY Winning Women Entrepreneurship Programme – representing Bulgaria
  •  FORBES magazine cover page in Dec 2017